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page 140 Awards for own-brand products in 2018 16 25 61 Awards Awards Awards IN 2018 WE RECEIVED 16 PRIZES AT THE PRESTIGIOUS BLAS NA HÉIREANN, 25 PRODUCTS WERE AWARDED AT THE RENOWNED UK GREAT TASTE AWARDS AND WE TOOK HOME A RECORD BREAKING 61 PRIZES AT THE IRISH QUALITY FOOD AND DRINK AWARDS. Blas na hÉireann is the biggest competition for quality Irish produce on the island of Ireland celebrating and rewarding the very best tasting local Irish food and drink products, and the passionate, driven producers who make it. Great Taste is the world’s largest and most trusted food and drink awards and has been described as the ‘Oscars’ of the food world. Their panel of over 500 experts come together each year to define quality and excellence within the industry. The Irish Quality Food and Drink Awards recognise and celebrate the best food and drink products available in Ireland. They are renowned throughout the industry for their rigorous and stringent judging process with over 200 judges applying their expert knowledge and experience to highlight only the very best food and drink in Ireland. These awards recognise the quality of our Irish produce, as well as the success of our growing product range. Operations and Processes Customer and Society Transportation Stores and Services Purchase Usage Disposal 28 OA HUE ARL T HPI ER R OD I EDT U C T S Lidl Ireland/Northern Ireland | Sustainability Progress Report 2018/19 Highlight FOOD HEROES WAS CREATED TO ENCOURAGE CHILDREN TO EAT HEALTHILY AND HELP PARENTS MAKE FRUIT AND VEGETABLES MORE FUN FOR CHILDREN. THE CAMPAIGN HAD A NUMBER OF PHASES: • THE POPULAR GOODNESS GANG FRUIT AND VEGETABLE TEDDIES FOR CUSTOMERS TO COLLECT • GROW YOUR OWN, FREE SEED POTS TO ENCOURAGE KIDS AND FAMILIES TO GARDEN • BACK TO SCHOOL, ENCOURAGING KIDS TO BRING A HEALTHY LUNCH BOX TO SCHOOL 50%of customers participated in the campaign 63%of participants had started to buy fruit and vegetables in Lidl stores 71%agreed that Lidl promotes healthy eating for families* *TCC G Research Resources and Agriculture Agricultural Inputs Cultivation & Harvesting Animal Keeping Production Supply Chain and Processing Processing Transportation Logistics Centre